Gates of Heaven
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:46:02
A weII with IoveIy, refreshing spring water.
:46:08
And it has a meaning of Iife...
:46:12
and purity...
:46:16
and aII of the good things
that we aII Iike to think about.

:46:22
Most peopIe don't know it, but we're
in the middIe of a pet expIosion...

:46:28
throughout not only the United States,
but throughout the world.

:46:32
And this has been brought about...
:46:34
from the new pattern that has
emerged in the last 10-15 years...

:46:40
in the family life.
:46:43
I wouId say that the piII
is IargeIy more responsibIe...

:46:49
for the pet expIosion
than any other singIe factor.

:46:53
This is quite a surprise...
:46:57
to a Iot of peopIe
that don't understand the business...

:47:00
and haven't done any background work.
:47:04
But it's very simpIe.
:47:07
The oId styIe was for the husband
to earn the Iiving...

:47:13
and the mother stayed at home.
:47:15
Today, we have a different pattern.
Today, husband and wife both work.

:47:21
And they want to prepare themselves...
:47:23
with a home and some of the things
they would like to have...

:47:27
before they start a family.
:47:30
WeII, this is just fine
from a pIanning standpoint.

:47:34
But nature can't be put aside.
:47:38
When the young mother comes home,
she has to have something to fondIe.

:47:44
Something to mother, something to Iove.
:47:47
She'll have a pet.
:47:50
The rest of it, in the normaI pattern...
:47:54
wouId be that the grandparents...
:47:59
wouId have chiIdren.

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