Small Time Crooks
prev.
play.
mark.
next.

:32:00
Like Tommy Walker,
the chairman of the board.

:32:02
Frenchy makes the best cookies in the
world. We're very proud of her cookies.

:32:06
What are your duties
as chairman of the board?

:32:08
The board meets once or twice a week,
and we take up important issues.

:32:13
- Issues?
- Yeah. Facts, problems.

:32:15
Things like that.
Normal stuff.

:32:17
What kind of problems does an overnight
success like Sunset Farms face?

:32:21
What kind of problems? Last week the
toilet on the fourth floor wouldn't flush.

:32:25
It flushed, but the water
kept coming to the top.

:32:28
So the board voted
on getting a plumber.

:32:31
One of the architects of Sunset Farms's
unorthodox marketing strategy...

:32:35
...is the head of advertising, Denny
Doyle, a former truck driver.

:32:40
Was it you who came up with
the idea to advertise baked goods...

:32:43
...in Playboy, Penthouse
and Hustler Magazine?

:32:45
I figured if a guy's staring
at a naked piece of tail...

:32:49
...and he sees the breasts and legs,
he's gonna start to salivate.

:32:52
It's human nature.
So if he's salivating...

:32:54
...he turns the page and
comes across a picture of, say,

:32:57
...our pistachio cream cookies.
:32:59
He thinks maybe that's why
he's drooling. You understand?

:33:02
It's psychology.
It's science.

:33:04
It's like Pablo's Theory, you know,
with the dog when he feeds him?

:33:08
- Pablo?
- Pablo, with the dogs.

:33:11
Then there's ex-police
officer Ken Deloach...

:33:13
...vicepresident
in charge of distribution.

:33:16
And Ben Jamin Borkowski, vicepresident
in charge of plant safety.

:33:20
First thing I did was make sure
the building was fireproof.

:33:24
And lest they be accused
of being a mostly male club...

:33:27
May Sloan is in charge of public
relations and also physical therapy.

:33:32
I understand
public relations.

:33:34
But physical therapy?
:33:36
All the chocolate chips
are put in the cookies by hand.

:33:40
And that's really hard on the back
and leg muscles. I do deep massage.

:33:45
By the way,
she's also a vice president.

:33:48
So there you have it. A brief glimpse
into a corporate culture...

:33:51
...that has industry leaders and management
analysts all over the country...

:33:55
...scratching their heads, trying to figure
out what Sunset Farms might try next.


prev.
next.