Undercover Brother
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:32:04
He's ready.
:32:16
Hi, there.
:32:19
How are you doing?
:32:22
What do you say there?
:32:25
Howdy. May I help you?
:32:27
I sincerely hope so.
:32:28
Today's my first day at Multinational.
:32:30
Oh, my. Jackson.
:32:32
Anton Jackson.
:32:34
And no, not one
of the Jackson Five.

:32:39
Here we go. You're in suite 54.
Tobacco division.

:32:42
We need some fresh, hip strategies
to expand our market share.

:32:47
As it turns out,
I have just the product.

:32:51
Here's one of your cigarettes.
:32:53
Take a good look at it.
:32:54
It's pale, small,
a little on the limp side.

:32:57
It's basically inadequate.
:32:58
It can't possibly give much
pleasure to the user.

:33:00
It sure can't.
- I mean, ask yourselves,...

:33:03
how many black people
are gonna want to smoke this?

:33:05
Not the one I know.
- You have to effectively position...

:33:07
your product within the black consumer.
:33:09
May I present to you The Fatty?
:33:13
Hmm? It's got that
hand-rolled look and feel...

:33:15
that's so popular
with today's black youth.

:33:18
It's big. It's full
of long-lasting pleasure...

:33:22
To be enjoyed again...
:33:28
I could use a smoke.
:33:30
Yeah? Good.
:33:36
It's time to say goodbye
to Anton Jackson...

:33:42
and say what it is
to Undercover Brother.

:33:49
Now, that's a long way down.

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